Blue Apron Review – Everything You Need To Know

Blue Apron is a meal delivery service, which means that each week, you may select from a range of recipes, and all of the goods you’ll need to create them are delivered right to your door.

Blue Apron is a focused and adaptable meal kit subscription business that offers upscale-casual versions of globally inspired DIY cuisine.

The service is aimed at aspiring cooks or those looking for a break from the rigors of meal planning—but just for lunch and supper.

Blue Apron does not provide breakfast. Dietary options are likewise rather limited.

Blue Apron, on the other hand, features a menu of more than a dozen two-serving meal packages that varies every week.

Blue Apron Review
Blue Apron Review


Meal Delivery ServicesBlue Apron
Establishment August 2012
Key Features Diabetes-friendly, Healthy, and Nutritious Ingredients
Service Start $7.49–$9.99 per meal
DistinctionAmong the least expensive services
WebsiteClick Here

What is Blue Apron?

Blue Apron
Blue Apron

Blue Apron is a popular ingredients-and-recipe meal kit service. It ensures the delivery of two to four meals every week to your doorstep.

It comprises all the ingredients in a measured quantity to prepare your meal. With an effort of a few minutes, you get your dinner ready.

Blue Apron is one of the least expensive kit delivery services, yet it is more costly than grocery shopping.

It is not a good fit for those with some strict dietary needs, yet diabetes-friendly and has reduced calories.

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Why Choose Blue Apron?

The majority of Blue Apron dishes are quite nutritious, with lean meats, fresh veggies, and whole grains.

If you want to indulge, there’s always a spaghetti dish or two to choose from, as well as comfort meals like meatloaf with mashed potatoes or French bread pizza.

Blue Apron incorporates certain unique ingredients and side dishes that you may not find in other meal kit services.

For example, photogenic Romanesco broccoli is served with tofu Banh Mi sandwiches, or a pan-seared beef meal is presented with crunchy gnocchi instead of tired mashed potatoes.

Blue Apron’s culinary staff also experiments with spices and sauces. With all these great things, choosing Blue Apron is the right choice for many.

How to use Blue Apron?

It’s simple to sign up with Blue Apron. Because auto-delivery is the default setting.

you must first configure the fundamental parameters of your weekly box—the number of meal kits per week.

The number of servings, and your favorite proteins—and Blue Apron will handle the rest.

Let’s take a look at how all these work.

  • Go to which is their website.
  • Click on “get started” that is right in the middle of the page.
  • Before starting your order, you have to sign up or login to your account (you can also use Google or Apple to log in) and choose your meal and package and the frequency of the order.
  • Once you do all these things and choose your meal and order, you are now ready to make the order and send it to the Blue Apron.
  • Go to the checkout section and write down your details, like address, phone number, name, and such.
  • After finishing those details up, now it is time to make the payment and send the order. This section is pretty much the same with ordering something from another e-commerce website. You make the payment and you start getting your meals weekly, or monthly, however you chose, just the right way you have chosen, fresh, in an isolated box to keep their freshness on their way to you. You will also see the delivery dates including the shipping costs during the checkout of your order so you know when to expect your food.

Plans and Pricing

Blue Apron Plans and Pricing
Blue Apron Plans and Pricing

We have listed the plans and pricing of Blue Apron here and depending on your needs, everything about the orders can change.

However, one thing that stays intact is the flat shipping price which is 9.99$ for every order.

Meals2 Recipes/week & per serving3 Recipes/week & per serving4 Recipes/week & per serving
Signature for 48.99$7.99$7.49$
Vegetarian for 29.99$8.99$N/A
Wellness for 29.99$8.99$N/A

Key Features of Blue Apron

Like any other thing or service out there, Blue Apron also has certain pros and cons.

A few of them are elaborated as under: 

Nutritional value

Blue Apron comprises multiple food groups. All the recipes are rich in various nutrients that are required by our body for normal functioning.

Reduced Calories

This meal kit delivery service offers food with a low-calorie level. It has only 600 or a little above per serving.

Easy to prepare

All the ingredients come prepared. A recipe book also comes with it. All the instructions are mentioned to prepare food using the provided ingredients, sauces, toppings, and seasonings.


You can conveniently prepare food in only a few minutes by using this service. Once you have scheduled the delivery of your meal kit, you will receive it on time.

It is very convenient to get meals delivered using this service all around the United States.

Quality Ingredients

It ensures the use of fresh, healthy, and unprocessed ingredients. Sometimes, the company prefers using products from organic farms.

Blue Apron uses high-quality ingredients that are necessary for good health.

Unique packaging

To protect the environment and limit the impact, Blue Apron uses unique packaging. Recyclable packaging or ice packs are used to deliver meal kits to the given address safely.


Those who have diabetes can also equally enjoy the delicious new recipes. This meal kit delivery service has a lot to offer to such people as well.

Promo Code of Blue Apron 

  • After switching to Blue Apron, enjoy eight free meals with free shipping.
  • This service offers a lot of discounts on special days as well, such as Father’s day.
  • After jumping into the official website, on the “choose” your menu” tab, “click on the right menu to enjoy various discounts.

Why is Blue Apron better than others?

Blue Apron is among one of the least expensive meal kit delivery services. It costs around $7.49–$9.99 per single serving.

It has a wide variety of meal options that range from meat, rice, and burgers to vegetarian meal groups. 

Besides, they use recyclable packaging and ice pack to lessen their impact on the environment. 

Types of Meals available Blue Apron

Italian Mozzarella Burger

The Calabrian chili paste (from the Italian region of the same name) mixed into the mayo topping alongside briny green olives and more—plus even more flavor from the herbaceous basil pesto being tossed with crispy roasted fingerling potatoes—brings Italian flavors to these prime beef burgers.

Chimichurri Strip Steaks

Chimichurri is an Argentine herb-based sauce or marinade that is commonly served with grilled meats.

By scoring the zucchini or cutting shallow lines in a cross-hatch pattern, you create small pockets for salt to sink into and take excess moisture out.

This will allow the zucchini to brown and absorb more of the vivid chimichurri.

Stir-Fried Tofu & Vegetables

This hearty stir-fry mixes soy-marinated tofu bits and crisp veggies with a vivid sauce prepared with peanut butter spread, sesame oil, honey, and sambal oiled for savory flavor and a coating of gentle heat in every bite.

Smoky Chicken & Spicy Carrot Farro

The smoky spices (including paprika and ground yellow mustard) on this sautéed chicken, the herby, creamy cilantro sauce drizzled on top, and the spicy bird’s eye chili pepper combined into the farro salad served below give this meal an explosion of flavor.

Pros and Cons of Blue Apron


  • Very convenient as it requires a little bit of meal planning and grocery shopping
  • The best suit for omnivores and vegetarians
  • It offers a wide variety of meals, such as diabetes-friendly options, that may suit various diets.
  • Uses hormone-free meats and sustainably sourced seafood as well
  • One among the most reasonably priced meal kit delivery services
  • Offers relatively lower per-serving prices and also free shipping on larger orders


  • Sometimes, more expensive than the grocery shopping
  • Not good for people with severe intolerances or food allergies 
  • Has no meal offers for gluten-free, vegan, paleo, or keto diets
  • Fewer customization options than any other expensive competitors
  • Smaller orders are more costly and charge an extra shipping fee

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Customer Reviews

Rebecca of Chico, California says:

My home was burned to the ground, and my insurance moved me into an apartment… I had limited cooking supplies, spices, etc… I found having everything I needed delivered very, very helpful… There are a few recipes I still make even though I am now in a home. I almost always required to add more veggies and a salad to most meals… Add more veg for health factors!

John of Brooklyn, NY, says

We’ve receiving Blue Apron Meals for about six months. We’ve many different meals. Whenever there is something wrong, they are good about correcting the problem.

Customer Service

Taking a quick glance at Blue Apron’s customer service and what they offer, it is obvious that there are many ways to contact them and solve your problem right away without any problem or waiting time if you choose.

There are two options available, email and mobile phone number. If you want to call them up right away and solve your problem immediately, you can call (646) 891-4349 and hear from Blue Apron’s terrific customer service team.

If you can not call at the moment or just choose not to, you can shoot them an email at [email protected] and expect an answer as soon as possible to solve your issue immediately without any problem.

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Blue Apron comes with several meal options to choose the menu according to your own choices, lifestyle, and preferences.

According to this Blue Apron Review, you can surely try this service if you do not suffer from any food allergies or follow a stricter diet plan such as the Keto Diet.

Frequently Asked Questions

How can I contact Blue Apron Customer Service?

You can contact them by either emailing or calling them.

What are the types of meals offered by Blue Apron?

Blue Apron offers many types of meals and the thing that makes it stand out is that the meals are best for health-conscious and also for diabetics.

Can I customize my Blue Apron meals/recipes?

Yes, you can freely choose your meals and recipes and customize them ahead of the week, however you wish within the parameters that Blue Apron supports.

Is there a specific dietary meal plan with Blue Apron?

At the moment, besides the vegetarian meal plan, there is no other specific dietary meal plan prepared by Blue Apron.

However, you can freely substitute items of your meals to make it according to your specific dietary meals, or make a substation at home or just skip that week’s delivery if nothing suits your needs at all.

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